Digital Marketing based on making your website the most effective.
Digital marketing comes in many forms and includes many things, but at Double Red Digital we prefer to focus on the website itself through offering Technical SEO and User Experience Analysis. Far too often, clients tend to request changes based on knee-jerk reactions that might not actually solve their perceived problems. That’s why we monitor your user interactions through collecting browsing statistics, heatmaps, and even anonymous user recordings.
Why do so? Because it’s important to know what your users are doing instead of just thinking you know what your users are doing. Fine tuning your user funnels to make sure they are converting is a process that takes patience, critical thought, and many times the willingness to experiment. However, it’s all worth it once your users go from simply reading your website to actually interacting with your website to generate leads and purchases.